SLIDE_01 // TITLE_ARRAY

THE IMPACT OF
ARTIFICIAL INTELLIGENCE
ON BUSINESS.

Replacing Human Roles in the Customer Service Sector: A Critical Performance Analysis.

Execute Analysis GRUP : 04
POINT_01 // Introduction - The Reality of AI

Hype vs. Reality

High expectations vs. mixed early results. The hype is undeniable, but the bottom line is bleeding. Since 2023, Generative AI pilot programs have flooded the market, yet only a fraction survive.

  • 95% Failure to impact Profit/Loss
  • High expectations vs. Mixed early results
05%
Significant Value Extracted
95%
Implementation Fail Rate
POINT_02 // Understanding the Technology

AI in Customer Service (Concept & Technology)

LOGIC_01

Transformers

Based on 2017 Google research they called "Attention Is All You Need". These are next-word prediction engines, not "understanding" engines.

LOGIC_02

Hallucinations

Systems prioritize relevance over truth. This leads to fabricated facts in critical customer service contexts.

LOGIC_03

The Success Ratio

Vendor solutions show a **67% success rate**, while internal builds struggle at **33%** due to technical debt.

POINT_03 // Efficiency Engine

Doing More with Less.

  • Targeted Success

    ROI is highest when companies solve one specific "pain point" rather than over-generalizing AI.

  • Massive Scaling (Klarna)

    AI chatbots performing the workload of 800 human employees.

VENDOR_DATA
67%

Success rate for specialized vendor AI tools vs internal builds.

CRITICAL_FAILURE_STATS
55%

Of companies regret replacing humans due to plummeting customer satisfaction.

POINT_04 // The Friction Paradox

The Invisible Tax.

The "Check Everything" Tax

Staff must manually verify AI output to prevent hallucinations, often creating more work than they save.

Critical Field Unreliability

In clinical settings, AI has failed basic tests—unable to differentiate between a Doctor and a Patient.

POINT_5 // CASE_STUDIES - Lessons Learned

Case Studies (Real Companies)

McDonalds

Drive-Thru AI added bacon to ice cream. Project scrapped due to fundamental reliability errors.

STATUS: SCRAPPED

Taco Bell

Voice AI failure across 500 stores. Reliability issues forced a complete strategy re-evaluation.

STATUS: RE-EVALUATING
POINT_06 // CONCLUSION

ASSIST, DON'T
REPLACE.

REC_01

"Wait for better architecture. Do not rush into the 'Peak of Inflated Expectations' without a safety net."

REC_02

"Focus on reliability. Only 'true' value-creation AI will survive the coming Dotcom-style bubble burst."